Olivia Dangelo graduated with a BFA in Design from University of Southern California’s Roski School of Art and Design, as well as a Minor in Advertising at Annenberg School of Journalism and Communication. She is extremely passionate about brand strategy and exploring ways of expressing identities in modes of typography, logo work, print, and packaging. Establishing a personal connection with visual consumers is what she strives to do in her design practice, and constantly finds herself inspired by the world around her.




Gendered packaging is still very much an issue in design, and I wanted to take strides towards fixing it by rebranding my birth control. I focused in on Loryna’s past branding and tried to improve the user experience through the consumer’s lens.

Brandy Identity & Package Design